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All pool professionals are aware balanced pool water is the best way
to ensure chlorine can keep the water sanitized.

Pool construction is experiencing exponential growth, and owners are using their pools more than ever. The demand to purchase chlorine and the need for its affect in pool water are both at an all-time high. Therefore, it is imperative chlorine be used prudently and effectively as a sanitizer. To ensure there is enough chlorine for all, there are several maintenance tips for pool owners that will allow them to extend their swimming season. Pool professionals need to work with their customers to do everything possible to limit the demands on chlorine in pool water and to reduce chlorine consumption.

To prevent the need for excessive quantities of chlorine, there are a few steps that can be taken to quickly reduce chlorine demand. Some basic maintenance tips will ensure chlorine consumption remains under control and the amount being used keeps the water sanitized.

Read full article here:

https://www.poolspamarketing.com/trade/stretching-customers-chlorine-dollar-routine-maintenance-is-key-to-getting-most-value/

By: Pool and Spa Marketing

The upcoming U.S. Department of Energy (DOE) regulations for pool pumps will change the industry more than any other issue in recent memory. All manufacturers—domestic and foreign—must comply with the regulations that go into effect on July 19, 2021. Products made before this date can be sold throughout the channel, and existing inventory does not need to be returned.  However, all pumps made after this date must meet the new DOE energy efficiency criteria.

These requirements are based on a new metric named weighted energy factor (WEF). WEF is the first industry-wide efficiency metric and will naturally impact both international and Canadian markets as well. The new WEF rating will be physically labelled on most pumps imported into the market after July 19, 2021, which will allow users to easily compare energy efficiency to other models. As consumers are becoming more educated on performance and the total cost of ownership of a pump purchase, WEF is an easy way to evaluate and compare the energy efficiency of pool pumps and will cultivate a new standard for evaluating efficiency worldwide.

DOE-compliant pumps provide the same installation and performance requirements needed to successfully operate pools and spas while delivering significant energy savings and noticeably quieter operation, too.

Read full article here: https://www.poolspamarketing.com/trade/features/expert-advice/weighted-energy-factor-pump-regulations/

By: Pool and Spa Marketing

Vinyl pool liners, which are protected by special additives and coatings, can withstand the extremes of sunshine, heat, cold and constant exposure to chemically treated water. However, even the highest quality liner is still subject to staining, discolouration and other unsightly symptoms if proper water balance is not maintained, debris is allowed to remain in the pool and if water treatment chemicals are used improperly.

Pool professionals are often plagued by black and pink staining, blemishes from discolouration and bleaching, and byproducts commonly known as ‘pool tar.’ This article will help pool professionals identify the source and cause of various vinyl liner stains, as well as provide tips for removal and how to avoid them in the future.

By Pool and Spa Marketing

https://www.poolspamarketing.com/trade/dealing-with-vinyl-liner-stains-2/

Dealing with pool and hot tub water chemistry issues is sometimes confusing and occasionally frustrating because of the many critical components involved. A basic understanding of this topic is often not enough. Sometimes it requires ‘diving in’ a little deeper and gaining a better understanding of what it takes to maintain healthy, balanced water. The first key players in attaining this goal are sanitation and oxidation.

Read the full in depth article here:

https://www.poolspamarketing.com/trade/features/expert-advice/an-intermediate-look-at-water-chemistry-and-testing/

By pool and spa marketing

The upcoming Department of Energy (DOE) regulations for pool pumps will change the U.S. pool market more so than any other issue in recent memory. All manufacturers, domestic and foreign, must comply with the regulations that go into effect on July 19, 2021. Products made before this date can be sold throughout the channel, and existing inventory does not need to be returned. However, all pumps made after this date must meet the new DOE energy efficiency criteria.

These requirements are based in large part on a new metric named Weighted Energy Factor, often referred to simply as WEF. WEF is the first industry-wide efficiency metric and will make it easier for consumers and pool professionals to evaluate and compare the energy efficiency of pool pumps.

Read Full article here: https://aquamagazine.com/features/weighted-energy-factor-wef-for-pool-pumps-what-you-need-to-know.html

By: Aqua Magazine

Water has long been considered one of the most vital molecules on earth. As a strong polar solvent, water can dissolve almost anything from sugar to solid rock.

Likewise, chlorine has a long history of effectively killing a wide range of dangerous germs. In fact, it has been used for well over 100 years to make the water in many communities safe, clean, and clear.

The reactive power of chlorine as a disinfectant is a result of its ability to bond with and destroy bacteria and viruses. Today, more than ever, chlorine has been called into duty during natural disasters, and against the COVID-19 virus, having widespread use both in water and on surfaces.
The amazing properties of water and chlorine work together to create reactions that lead to the destruction of a myriad of harmful germs. Water acts as an ideal carrier for chlorine in certain forms such as sodium hypochlorite. Chlorine undergoes many rapid changes in the process of oxidation, sanitization, and disinfection.

By Pool and Spa Marketing

https://www.poolspamarketing.com/trade/features/the-chemistry-of-chlorine-in-pools-keeping-water-safe-clear-and-safe/print/

People purchase hot tubs for many different reasons, including health benefits, therapeutic massage, and overall relaxation.

Regardless of the motivation to purchase, hot tub users want their ownership experience to be as easy and trouble-free as possible. However, due to the hot water and aeration that are key elements to hot tubs, their maintenance can be challenging. Therefore, establishing an effective maintenance routine that includes testing the water regularly is key to keeping them clean, clear, and ready for use. Many hot tub owners are unaware of the challenges phosphates can cause. Consistently testing for and removing phosphates is important to ensuring an effective hot tub water maintenance program.

Read full article at Pool and Spa Marketing: https://www.poolspamarketing.com/trade/the-importance-of-testing-and-removing-phosphates/print/

When closing pools, the goal is to make the spring opening as smooth as possible. When it comes to keeping the water clean and clear, the industry knows the pool filter is key. Water treatment products help keep pools clean, but even chemical manufacturers agree, if the filter is not working properly, these products cannot provide clean and clear water alone.

Keeping filters in tip-top shape will make pool openings much faster and easier for service professionals in the spring. To do so, it is important to get back to basics and review how sand, diatomaceous earth (DE), and cartridge filters work. More importantly, pool professionals need to remember how the pump feeds water into these filters. Understanding the relationship between the pump and filter gets to the heart of obtaining clean and clear water.

Read full article here: https://www.poolspamarketing.com/general/how-to-winterize-filters-proper-pool-closing-methods-to-ensure-better-spring-openings/print/

By: Pool and Spa Marketing

Looking at the current national and global situation, one can conclude that end-consumers are emotional and scared for their health, families, and finances. That said, for many, it is the term ‘staycation’ that sounds more appealing now than ever before, and this presents good news for the pool and spa industry.

In fact, the travel industry has been hit hard by the pandemic and, when some normalcy returns, many families are going to look for ways to justify staying home—and what better way to do so than by having a relaxing oasis in their backyard? These families will not have to worry about any possible backlash of COVID-19. They can spend more time as a family together creating memories, and if something like this ever happens again, they will actually look forward to some extra vacation time while knowing their family is safe.

Read the full article here: https://www.poolspamarketing.com/trade/the-pool-and-spa-industry-after-covid-19/print/

Everyone has a preference in competitive markets: Burger King versus McDonald’s, Walmart versus Amazon and even the hot tubs in your showroom are the brand you prefer over others. And in the world of chlorine versus bromine, the competition is likewise fierce.

Read the full article at: https://sparetailer.com/pick-a-side/

By: Spa Retailer Magazine